Written by Uyoyou Christiana Charles-Iyoha
The Wisdom of the Virtuous Woman 2
Back to the unnamed virtuous woman of Proverbs Chapter 31.
She was a business woman who understood the dynamics of business. As a skilled
designer, she could produce great clothing and accessories but those great
clothing and accessories would amount to nothing if they remained unsold,
shelved in her home. So what did she do? She took them to where they could be
sold – she marketed them to people who would sell them off easily and who would
pay for the clothes; not people who would owe her. She also took the trouble to
take the clothes to where they could be sold. This was despite the fact that
her clothes were well made and elegant – she still marketed them and advertised
them.
Beloved, you may have created great products and services;
you are endowed with great intelligence, skills, expertise and wisdom. But if
these are not advertised and marketed to draw global attention to the rich
divine deposit of God in you, you will just be a room champion unknown to the
world but known to you and perhaps your family members and some nosey
neighbors. Secondly, recall how Elisha instructed the widow of the indebted
prophet to go sell her packaged oil in the public domain. She was asked to be
quiet about the production and packaging process but was instructed to be loud
in the marketing process – take it outside your home and sell – to the teeming
buyers God has raised for your products. The widow obeyed and the family became
debt free from money realized from selling the oil. Significantly, this was a
family who had never earned money. They only borrowed and probably lived off
other people’s generosity. But now they earned money from selling what had
always been there in the house but which was never utilized for money making
purposes.
It is also instructive to know that the virtuous woman had
great confidence in her clothes which explain why she took them to the
marketplace for sales. Beloved, do you have confidence in the products and
services which God enabled you to create? If yes, then get them into the global
marketplace as fast as you can so that you can make money from selling them.
And if unfortunately you do not have confidence in the products and services
you have created, then ask yourself some very pertinent questions – what is it
that you do not like about the products and services? Did you create to divine
specifications as the Holy Spirit directed you to create or you did a shabby
job which you are ashamed of? Whatever be the case, the situation can be
quickly and easily redeemed. Rectify what you do not like about the products
and services and if you were hasty in your production process and left out
significant touches that would create the perfect finish, then sit up. You have
ample time and significantly great guidance by the Spirit of God to do a great
job that you will not only be proud of but the whole world will be proud of and
you will be celebrated globally and remunerated richly.
Do not forget that the virtuous woman used quality materials
which she carefully sourced from far and wide to make her clothing and
accessories. Additionally, she took the trouble to make the clothing and
accessories well. They were elegant, tailored to fit the wearer and make the
wearer look good. They were not mass produced goods for just anyone so that
whether they fit people or not were not the concern of the designer and
producer. Beloved, the virtuous woman put in aesthetic appeal into her clothing
and accessories. They sold like hot cakes and she made money. Ponder a while –
what is that edge you could give your products and services so that your
products and services stand in good stead; miles apart from the maddening crowd
of substandard products and services? If you do not know, ask the Holy Spirit
and He will tell you exactly what to do stand out. God bless you as you do so
in the mighty name of Jesus Christ.
Shalom
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